Introducing the Crew

Born out of our intense entrepreneurial drive, passion for the Consumer Packaged Goods (CPG) industry, and commitment to precision problem solving, Revenue Pit Crew offers a fresh approach to Trade Performance Management (TPM) and Revenue Growth Management (RGM). Unlike other consultants, we think of ourselves as “honest mechanics” rather than traditional advisors. Our goal is to help your business quickly diagnose revenue-management issues, repair them efficiently, and keep you accelerating.

Unlike traditional firms that aim to become “sticky” and roll one project into another, our mission is to help you genuinely correct the issues impacting your TPM and RGM capabilities so you’re up and running at maximum speed as quickly as possible. While we’re always available for ongoing strategic guidance, tune-ups, and pit stops, we want to get you back on the track with significant momentum to best position you for success.

With nearly a decade of TPM and RGM experience, our crew is versed in industry-leading best practices, the resource capabilities required to support those practices, and the technologies that keep your revenue engine purring. We bring a unique perspective—from large, multinational CPG players to scrappy startups and disruptors just entering the market. Like the F1 circuit, our experience spans multiple continents and includes intimate knowledge of national nuances that impact TPM and RGM worldwide.

We look forward to learning more about how we can help you tune your revenue strategies to keep your TPM and RGM engines running at optimal efficiency. Stay tuned for more CPG thought leadership, and visit our website to discover how we can help your business reach victory lane.

-            Ryan Mulligan

Founder & Crew Chief of Revenue Pit Crew

Real Human Thoughts, Not Generated by AI